At the Mercury Awards, Sam Fender’s Picante fit was a Northern love-in
Sam Fender, a 31-year-old musician from North Shields, won the Mercury Award at the Utilita Arena in Newcastle for his album People Watching.
Fender wore a Picante 'Vintage Porter' T-shirt, designed by a fellow northerner from Manchester, on the red carpet. The T-shirt features the Picante logo on the front and a little Picante porter on the back, and is priced at £80.
Being northern is something of a point of pride.
Fender paired the T-shirt with a black pair of jeans and black boots, opting for a casual look instead of a slick suit.
Picante is a brand that Fender has been a fan of for a long time, and the 'Vintage Porter' T-shirt is one of its most popular designs.
Author's summary: Sam Fender wins Mercury Award in Picante T-shirt.