DirecTV's New AI Screensaver Ad
Satellite TV provider DirecTV is partnering with Glance to introduce a new "AI-commerce experience" screensaver mode, raising concerns.
DirecTV is collaborating with AI company Glance to deliver dynamically adjustable "AI-powered content and commerce screensavers" to TVs during idle times.
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The new system, powered by Google Gemini, will feature an interactive on-screen AI avatar feed of the user, with options to purchase and swap out clothing, furniture, and more.
Author's summary: DirecTV partners with Glance for AI screensaver ads.